Sunday, December 8, 2013

What companies do to motivate and reward employees?

Assalamu'alaikum.. this week, there was no tutorial session held with Miss Ummi but we are asked to participate in a forum session in GOALS..


The question from Miss Ummi is :
What companies do to motivate and reward employees? Find one example of any organizations and describe the way the organization motivate and reward it's employees..
And this is my answer for the question :
Assalamu'alaikum.. i think there are many ways a company can do to motivate their employees. one of it is give the awards like 'employee of the month'. besides that, a company should appreciate their employee without bother about the rank. i found that McDonald's doing many things to motivate and reward their employees such as free meal allowance, free life insurance and employee discount card. besides that, they also provide private health care for the employees aged 19 and above with 3 years services. thus, the employees also get paid holiday, 4 weeks per annum. McDonald's also give service award to their employees at 3, 5, 10, 15, 20 and 25 years services. all of these rewards can motivate the employees to give their best at the workplace.
that's all from me.. thank you..
As a servant of Allah, we should treat everyone equally.. not just because of their appearance, wealth and popularity..




So, starting today, let's treat others the way u want to be treated.. :)





Building An Organization Capable Of Good Strategy Execution..

Assalamu'alaikum.. ok, this time we'll explore a little bit about the good strategy execution.. a grand strategy can lead the way to small business success, but companies must be structured in such a way to encourage good strategy execution to achieve real results.. to accomplish this, a company culture must be instilled with adaptability and innovation, and work processes structured to accommodate operational changes or shifts in focus..





To build an organization that are capable of good strategy execution, it involves 3 types of organization-building actions.. staffing the organization is the first one.. it's putting together a strong management team, recruiting and retaining employees with the needed experience, technical skills, and intellectual capital..




Building and strengthening core competencies and competitive capabilities are the next one.. it can be done by developing proficiencies in performing strategy critical value chain activities and updating them to match changing market conditions and customer expectations..




An example of the core competencies..
The last actions is structuring the organization and work effort by organizing value chain activities and business processes and deciding how much decision-making authority to push down to lower-level managers and front line employees..


As a conclusion, a good strategy execution requires a good team effort.. 
Thank u for reading this entry.. :)







Corporate Strategy..

Assalamu'alaikum.. as usual, i would like to share about what i've learn in the lecture hall.. for today's entry, it's about corporate strategy.. corporate strategy is the overall scope and direction of a corporation and the way in which it's various business operation work together to achieve particular goals..


So, we will learn about strategy in multi-business enterprise.. it's also called as diversified enterprises.. diversification is a corporate strategy to increase sales volume from new products and new market.. it can be expanding into a new segment of an industry that the business is already in or investing in a promising business outside of the scope of the existing business.. here are the examples of product diversification..

In November 2005, Microsoft launched Xbox 360, it's latest game console..

Did u know that Pepsi also sell jeans??

Creating added value for shareholders via diversification requires building a multi-business company where they whole is greater than the sum of it's parts, an outcome known as synergy..


The whole is greater than the sum of the parts..
Ok.. I think that's all from me for this time.. thank u.. :)




Saturday, December 7, 2013

O-SHIMA Restaurant..

Assalamu'alaikum.. there was no lecture held for this week but we still have to come to the lecture hall because there are sharing experience with Mrs. Asnidar Hanim Yusuf, the owner of the O-SHIMA Restaurant..

Mrs. Asnidar Hanim Yusuf..




She had a master in engineering but she choose to be a businesswomen.. even though business are not her field, but she really brave to try something new.. in doing this business, she have to faced many challenging situation especially when she want to get the halal certification from JAKIM..
When i tried to search the information about her company, i found many interesting Japan foods produced by them..

some menu at the restaurant..
Ok, that's all for this entry.. see u again next time.. :)










Strategies For Competing In International Market..

Assalamu'alaikum.. this time, i want to share with all of u about how a company can compete with their rivals to enter the international market in order to expanding their business.. why would a company decide to enter the international market? the reasons are :
  1. To gain access to the new customers
  2. To spread its business risk across a wider market base
  3. To further exploit its core competencies
  4. To achieve lower cost through economies of scales, experiences, and increased purchasing power
  5. To gain access to resources and capabilities located in foreign markets
Once a company has chosen to establish international operations, it has 3 options approach to crafting a strategy.. the first one is think-local, act-local.. this strategy is appropriate for industries where multicountry competition dominates because it is a localized approach to strategy making calls for a company to vary it's product offering and competitive approach from country to country in order to accommodate differing buyer preferences and market conditions..


The second one is think-global, act-global.. this approach works best in markets that are globally competitive or beginning to globalize.. the global strategies involve employing the same basic competitive approach in all country markets and marketing essentially the same products under the same brand names in all countries where the company operates..

And the last one is think-global, act-local.. this approach can be used when it is feasible for a company to employ essentially the same basic competitive strategy in all markets but still customize its product offering and some aspect of it's operations to fit local market circumstances..


That's all from me for this entry.. but before that, please take a look at this picture and think for a moment.. SAVE OUR JUNGLE FRIENDS..




See? they don't even do anything to us..





Tuesday, December 3, 2013

Strengthening A Company's Competitive Position..

Assalamu'alaikum.. at this entry, i want to explain about what strategy can we do strengthening a company's competitive position.. there are many ways we can do to achieve that mission.. one of it is blue ocean strategy.. it offers growth in revenues and profits by discovering or inventing new industry segments that create altogether new demand..

These are the differentiation between blue and red ocean..

The example of brands that used blue ocean strategy..

The second one is horizontal and vertical scope.. horizontal scope is the range of products and services segment that a firm serves within it's focal market while the vertical scope is the industry's entire value chain system, ranging from raw-material production to final sales and service activities..


Strategic alliance is the third strategy.. it is a formal agreement between 2 or more separate companies in which they agree to work cooperatively toward some common objective..

The example of strategic alliance..

And the last strategy is joint venture.. joint venture is a company that is owned and controlled by 2 or more person and sharing the revenues and expenses..


That's all for my entry this time.. thank u.. :)



Please, appreciate our mother..




Generic Competitive Strategies..

Assalamu'alaikum.. after we learn about the internal environment, we are taught about the five generic competitive strategies.. this strategies is first set out by Michael Porter.. he said that these strategies are consist of 3 things which are :

  1. cost leadership (no frills)
    Always provide lower price to the customers..
  2. differentiation (creating uniquely desirable products and services)
    Offering the different tastes from their similar competitors..
  3. focus (offering a specialized service in a niche market)
Michael Porter then divided focus into 2 parts which is :
  1. cost focus 
    Focus on the lower cost..
  2. differentiation focus
    The first brand that offer drinking coffee with luxuries..


here, i give u a funny video.. this video shown us the important to learn english languange.. i hope u enjoy it.. thank u.. :)





Internal Environment..

Today i would like to explain about a company's internal environment.. oppss! i'm sorry.. my bad.. Assalamu'alaikum.. ok.. this topic is about evaluating a company's resources, capabilities and competitiveness..

We can do that by using the SWOT analysis tools.. but first of all, we must know how well the company's strategy is working..





The second one is knowing what are the company's competitively important resources and capabilities.. there are 2 types of resources which is tangible and intangible resources..

These are the example of tangible and intangible resources..

Now, we will use the SWOT analysis.. it is a simple but powerful tool for sizing up a company's :
  1. internal strength (the basis strategy)
  2. internal weaknesses (deficient capabilities)
  3. market opportunities (strategy objectives)
  4. external threats (strategic defenses)
And for the last step, we have to identify whether the company's cost structure and value proposition competitive or not.. in this step, we learn about the value chain.. value chain is a string of companies or players working together to satisfy market demands for a particular product..

The example of value chain..
Another example.. just an example.. :)


As usual, before i end this entry, i want to share a funny ads with all of u..



ok, that's all for this entry.. see u next time.. :)


Monday, December 2, 2013

External Environment..

Assalamu’alaikum.. It’s been a long time since I posted my last entry.. I’m a bit busy (lazy actually.. hehe..) today I would like to share about macro-environment.. what is it?? Macro-environment encompasses the broad environmental context in which a company’s industry is situated that includes strategically relevant components over which the firm has no direct control.. PESTEL analysis are the strategically relevant factors in the macro-environment..


This is what PESTEL means..

How can we know the strength of the industry’s competitive forces? We can do that by using the five-forces model of competition..




There are 3 steps to use this analytical tool which are :
1) identify the different parties involved, and the specific factors that bring about competitive pressures.
2) evaluate how strong are the pressures stemming from each of the 5 forces.
3) determine whether the collective strength is conducive to earning attractive profits in the industry.

Have u ever heard about driving forces? It is the major underlying causes of change in industry and competitive conditions.. so, the company should prepare themselves to face the impact of the driving forces.. they can do so by using driving forces analysis which has 3 steps :
1) identify what the driving forces are.
2) assessing whether the driving forces acting to make the industry more or less attractive.
3) determining what strategy changes are needed to prepare for the impact of the driving forces.
The most common drivers of industry change are changes in the long-term industry growth rate, increasing globalization, emerging new internet capabilities and technological changes.


Driving forces vs restraining forces..

Did u know that there are 2 groups of industry rivals positioned in the market? The 1st one is the strategic group which is a cluster of industry rivals that have similar competitive approach and market positions. This group will having comparable product-line breadth, emphasizing the same distribution channels and offering the same product and services to the buyer..
The 2nd one is the strategic group mapping.. this is the technique for displaying the different market that rivals firms occupy in the industry.. some of the typical variables used in creating group maps is price and quality range, geographical coverage, product line-breadth and degree of service offered..

I think key success factors (KSFs) also important because it is the strategy elements, product and service attributes, operational approaches, resources, and competitive capabilities that are essential to surviving and thriving in the industry..




How can we know whether the industry outlook conducive to good profitability or not? The anticipated industry environment is fundamentally attractive if it presents a company with good opportunity for above-average profitability and it is unattractive if a firm’s profit prospects are unappealingly low.. industry attractiveness is not the same for all participants.. it depends in large part on whether a company has the resources and capabilities to be competitively successful and profitable in that environment..

Last but not least, i want to share a video.. this video has nothing to do with this topic but it really touched me.. i just want to share it..


ok.. that's all for today.. thank u for visiting my blog.. :)

En. Shukor's Daughter